Nissan's Project Titan and Wounded Warrior Project

Nissan Teams Up with Wounded Warrior Project for the Second Phase of “Project Titan”

It may be impossible to create a truck as tough as David Guzman and Kevin McMahon, two Iraqi War veterans, but Nissan wants to design one that will help them get around the Alaskan terrain.

For the second phase of Nissan’s crowdsourcing project “Project Titan,” Nissan has partnered with Wounded Warrior Project, a nonprofit organization committed to helping soldiers and families of soldiers wounded in action adjust to life back in the States. The new mission, as Nissan describes it, is to develop a vehicle “outfitted with customized equipment designed to meet the unique needs of two injured service members who have been selected to take the ultimate outdoor adventure behind the wheel of Nissan’s brawny full-size pickup.”

Guzman and McMahon, both of whom were injured during their respective military services, were chosen by Nissan and Wounded Warrior Project to go on a multi-day, off-road journey through Alaska in a customized 2014 Nissan Titan truck. The Titan fan base played its part by sending in design ideas for the truck that will help the two veterans get the job done.

“Our goal is to create a truck that will cater to the individual needs of these fearless Warriors, and the only way we can do that is by pushing Titan to its limits with features never-before-seen on a Nissan full-size pickup,” said Fred Diaz, senior vice president of sales and marketing, parts and service at Nissan North America.

The winning submission of the 2014 Titan will be well equipped to handle the difficult Alaskan terrain: a 5.6-liter V8 engine enables to pickup to generate 317 horsepower and 385 pound-feet of torque and tow up to 9,500 pounds. It also includes Nissan’s Utili-track Bed Channel System for even better cargo-hauling capability and a built-in navigation system to help Guzman and McMahon find their way around Alaska.

Leave a Reply

Your email address will not be published. Required fields are marked *

%d bloggers like this: